The old, familiar "You've won a fortune" lottery scams. The trick hinges on convincing someone -- by phone or email -- that they've won a fortune, then either telling them they have to pay fees or other charges to collect, or asking for bank details so the supposed winnings can be deposited.
In the first case, the money has to be wired and is never seen again; in the other instance, the crooks use the bank details for identity theft.
In an attempt to make themselves more convincing, scammers these days often use celebrity or official labels for the supposed lottery.
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